Creativity

It’s sharing ideas that leads to innovation. The Romantic idea of the artist as a lonely genius? It’s more like Newton and Oasis and the rest of us jostling for position on the shoulders of giants. According to Malcolm ‘Tipping Point‘ Gladwell, innovation happens when people egg each other on. Group social interaction results in radical ideas. He looks at how Fichte, Schelling and Hegel, how Darwin, Watt and Priestley, how TV comedians Saturday Night Live got together and got down – in John Belushi’s case to coke snorting and everybody’s wife – to produce, in the end, pure genius.… >>>